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Case Studies · Podcast production

Wild Hearts

How Blackbird Ventures' flagship show amplified the stories and employer brands of its founders.

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Wild Hearts

Overview

Wild Hearts is the flagship podcast of Blackbird Ventures, one of ANZ’s leading VC firms. The show brings founder and operator stories to life, helping position Blackbird as a founder-first investor and amplifying the visibility of its portfolio.

What we do

We helped build Wild Hearts with end-to-end production support, from audio engineering and editing to content delivery and platform management, so every episode matched Blackbird’s storytelling and brand quality.

Key Services

  • Episode editing & mastering

  • Platform publishing (Spotify, Apple, YouTube)

  • Quality control & narrative consistency

  • Asset delivery for blog + social

  • Project management & production support

Results

“We know that Wild Hearts has an outsized impact on the employer brand and visibility of our portfolio companies, particularly those at the early growth stage (eg Seed → Series C). For these companies, Wild Hearts is an in-depth employer brand tool, supports SEO and positioning to the broader ecosystem through alignment with Blackbird’s brand and reach.”

— Wild Hearts Team, Blackbird Ventures

By the numbers

🎙️ One of Australia’s top entrepreneurship podcasts

🛠️ We helped build the show into what it is today

🔍 Integrated with Blackbird blog for SEO visibility

🚀 Strengthened portfolio employer brands & reach

Without W2D1, I wouldn't be able to run Wild Hearts.

Mason Yates, Principal & Host of Wild Hearts, Blackbird Ventures

The team at Day One have been a critical part of our Wild Hearts production process for a number of years now. Working with Adam and the team is a pleasure and their work ethic and high quality output has continued over many seasons. We really enjoy the collaboration and would recommend them to anyone with the podcast idea who needs help on the execution - they're truly an extension of our in-house team.

Melia Rayner, Head of Communications, Blackbird Ventures

In summary

Wild Hearts demonstrates how strategic, founder-focused podcasting builds both brand equity and portfolio advantage. Through professional production and narrative precision, the series has become a long-form asset for recruitment, visibility, and thought leadership across the ANZ startup ecosystem.

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